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Corporate Projects
An opportunity to create real world market impact
We receive real-world business tasks from major corporates and apply our business knowledge to develop
task-specific strategies. We present our strategy proposals and receive direct feedback from the company.
2024 Spring Corporate Projects
In the Spring semester of 2024, we conducted corporate projects with a total of seven companies
from various industries through General Session and Corporate Session.
Proposal for Strategies to Enhance Content Consumption among
Naver Webtoon's 2030 Fandom
Classified
Marketing Campaign Execution
for SOCAR elecle
at University Areas
Execution of Search Engine Optimization (SEO) Strategies to Raise Brand Awareness
Proposal for Content and
Branding Strategies to Expand User Age Range for Class101
Classified
Analysis of Consumer Insights and Marketing Strategies for Increasing Users Aged 10 to 20
2024 Fall Upcoming Corporate Projects
In 2024 Fall semester, we have confirmed corporate projects with the following four companies.
Additionally, we are in the process of finalizing agreements with 3 more companies. New recruits
will have a learning opportunity to address and solve real-world challenges that companies are facing across various industries, from marketing to business strategies.
Previous Corporate Projects
2023
Kakao Healthcare
Riotgames
Qanda
Blue Ribbon Survey
Monee Lab.
Confidential
Confidential
Confidential
Proposing marketing strategies based on research of Blue Ribbon's 2030 users
Ideation of new contents for user attraction and retention
2022
Hyundai Oil Bank
Plain Bagel
대학내일
Peaches.
TJ LABS
Proposal of corporate alliance consulting for new business open innovation
Searching for Optimal partners/channels for ‘Pica's’ 2535 female users
Worked on marketing content for 'Careet' based on university trends
Planning, implementing, and reporting results of Maison No.9 launching event
Proposing strategies for new service of TJ LABS and collecting user feedback
2021
Kakao Entertainment
Ridibooks
Niantic
Jobshopper
Somssidang
Presenting the next strategy of Kakao Webtoon/Page, focusing on Generation Z users
Market and Industry research and suggesting recruitment marketing strategies
Proposing Pokémon Go's Community Day strategy with individual affiliates
Identifying the needs of MZ influencers and proposing user influx strategies
Performed online marketing to boost brand exposure based on newly established brand identity
2020
Spoon Radio
Bolts & Nuts
Blondy
Dongle
Pinkdiary
Suggesting IMC Strategy for Spoon Radio Brand Campaign
Establishing strategies to expand the manufacturer's matching service business
Suggesting for entering new business of Blondy
Suggesting User-Friendly UI/UX and strategies for establishing brand identity
Establishing activation plan for Pinkdiary service and premium service transition rate improvement plan
~ 2019
CJE&M(Beats&Onkyo)
Wingeat
Beyond
Emart
SNOW Cake
Tinder
Share.IT
Establishing marketing Strategy in January for CJ E&M's "Kinky Boots" Musical
Suggesting promotion plan for health convenience food sales website
Suggesting consumer engagement campaign to promote Beyond's 'Phyto Aqua Cream'
Establishing strategies for entry of Electromart into Goyang Starfield
Systematization of curriculum and establishing marketing strategy for paid service
Strategies for Promoting University Student Awareness of Brand/Service
Establishing strategies to enhance awareness and secure new customers of
‘School Sharing Service’ for unused facilities in schools